A lot of statistics and opinions have been thrown around in recent years about the impact of social media on society. Sites and apps like Instagram, Twitter, and Tinder have long been the topic of debate when it comes to the state of our world and how we socialize. Some experts have said the amount of time spent looking at cell phones takes away from time that could be spent building connections with people in the vicinity. However, differing opinions say social media allows introverts and creatives to have an outlet for expressing themselves and connecting with others. In a world where a room full of people could be into their phones looking disconnected to an outsider but in reality they’re all in a group battle together on an MMORPG. It’s hard to tell whether the wide use of smartphones, internet memes, and selfies is positive or negative.
On the good side, accounts on social networking sites allow for creative expression and individuality. Everyone is unique – there are no two people exactly alike in the universe. Even twins have differences, even if they’re very slight. With that being said, nobody wants to be put into a box. If you scroll through ‘About Me’ sections on any app you would see people defining themselves in various ways. There’s zodiac signs, diagnosed disorders, states of residence, lists of internet family members, etc. All of these things and more are used as personal identifiers by millions of people around the world.
There are arguments that apps like Instagram nurture instant gratification, offering likes in exchange for feelings of popularity. However, this instant gratification can help build the confidence of users that lack self-confidence and self-esteem. Sharing experiences, looks, and stories and getting instant communication from others that share similar interests is not a bad thing. This ‘instant gratification’ can also help teenagers through critical times, with strangers and friends alike offering support and guidance as soon as the need for help is expressed. They can also find support in groups centered around whatever topic is most prevalent to them.
Businesses can also thrive through networking apps. There is a large market for clothes and accessories that aren’t available in stores, styles by up-and-coming artists that you won’t see on anyone else. Instagram can be used as a great marketing tool for just about any industry, even music artists are becoming Instagram famous before they release their first mixtape. Exposure can grow exponentially when making use of internet growth. Users can invest in their exposure as well if they take advantage of opportunities to buy followers on Instagram, ensuring they reach a larger audience.
Although there’s a lot of talk about the negative side of the internet, there’s a lot of good in it. Smartphones can bring people together, whether it be a group of friends or thousands of supporters. The internet is diverse and vast, with different crowds and niches and groupings of people; it has opened the door to so much that some people would never get to experience if it wasn’t for our modern technology. Experience could never be considered a negative, because experience is knowledge and knowledge is the key to anything in life.